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A Message From The Creator

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True Credit

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The true credit belongs to the one who is in the ring, with dirt on her face, fighting the lion of false presumptions and society’s imposition of dichotomous roles. True credit belongs to the woman daring greatly for a worthy cause. True credit belongs to you if you get up on your feet and do something about the world you’re living in right now. True credit is yours if you stand up for what you know to be right and make a stand for it! True credit is given to you when you try your very hardest to be the best that you can be, whether in the face of defeat or of victory. True credit is yours!

My Friend: Eula M. Guest

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THE BUSINESS CLOWN

While starting up your business, did you take the time to figure out and write down what you want to be known for? Did you research your industry to figure out what your BRAND is going to be and what your brand will be known for? Or did you raise the capital and decided I know enough to start my business I will learn as I go? If you haven’t taken the time to study your industry or how you are going to build your professional, personal and on-line brand here are some things to think about. WHAT ARE YOU GOING TO BE KNOWN FOR? Ask yourself this, if you are in a room full of people that you see often in different business and or social settings will they be able to tell you what your brand is? Would you like the answer to that question?

 

  • Juggler – You own many businesses but no one is sure what your brand is. “Jack of All Trades but a Master of None”.
  • Acrobats or Trapeze Artist – On the go all the time, no one can ever catch you at your office, office phone or cell. Worst you don’t return calls or e-mails, poor follow-up skills
  • Lion Tamer – Always professional, good networker at events BUT no one knows what you do
  • Clowns – (over five years in business) Has NO Website, No On-line presences, going to events passing out business cards but never follow up and or make appointments never keep them, no real commitment
  • Magician – Their mouth is quicker then their movement to actually getting anything done business wises, every time you see them at events they will say to you we’ve got to work together. Or I going to call you tomorrow we need to talk about partnering. They even go so far as to set up a meeting with you and when it’s time to meet you end up staring at an empty chair.
  • Ring Master – Very Professional, run their business professionally, building their brand on and off line, reliable, committed, but trying to negotiate between the circus performers and the business world.

When you here these BRANDS what comes to mind? Coca Cola, Donald Trump, Magic Johnson, Lisa Price, Vera Moore, Essence Magazine etc. I could go on and on. The number one thing that comes to mind is brand recognition these people and brands are recognizable, you instantly get an impression when you think of these things.

Ms. Guest is Chief Operating Officer at Griot’s Roll Film Production & Services Inc. She is the social media expert at Griot’s Roll Film Production & Services Inc. For interviews, panel discussions, speaking engagements, workshops contact Griot’s Roll at (212) 281-2286 or griots@griotsrollproduction.com for more details and workshop titles.

A Message From The Creator

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Women’s Health: Are Pregnant Women’s Rights at Risk?

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By Helen Coster

 

If an expectant mother survives a suicide attempt but her fetus doesn’t, is it murder? That question is at the center of a controversial court case that could impact women nationwide.

BEI BEI SHUAI was 33 weeks pregnant in December 2010 when she learned that her boyfriend, Zhiliang Guan, had no interest in marrying her — and planned to return to his wife and two kids. Distraught, the then-34-year-old Chinese immigrant, who worked with Guan at a restaurant in Indianapolis, wrote a letter telling him that she was killing herself and taking the baby with her. She then swallowed rat poison, lay down in her apartment, and waited to die.

But Shuai’s dose wasn’t lethal enough to kill her, and hours later she drove to the home of a friend, who took her to the hospital. Doctors filled Shuai’s stomach with charcoal and vitamin K to counteract the poison, and managed to stabilize her. A week later, Shuai gave birth to a baby girl through emergency C-section. Doctors soon discovered that the baby’s brain was bleeding and her blood would not clot; she died within days. Grief-stricken, Shuai spent a month in the psychiatric unit.

But her ordeal had only just begun: Five weeks later, in the first case of its kind in Indiana, the state charged Shuai with murder and attempted “feticide,” the act of killing a fetus. If convicted, Shuai faces up to 65 years in prison. Her lawyers argue that the case is bogus: Neither murder nor feticide laws apply, they say. Shuai didn’t kill her fetus; the baby was born alive. Plus, attempted suicide isn’t a crime in Indiana. But prosecutors insist that Shuai’s suicide note is all the proof needed to show she intended to kill her unborn child. In late May, Shuai was released from jail after more than a year. She now awaits trial set for later this year.

What happens to Shuai could have consequences that reach beyond her own life: If she’s convicted, her supporters say, it would set a dangerous precedent in legal action against pregnant women. Thirty-eight states have feticide laws. But when these statutes were written — often after brutal crimes against expectant mothers — lawmakers never intended for them to be directed at the mother herself, say women’s advocates. “Pregnant women are winding up victims of these laws instead of being protected by them,” says Suzanne Goldberg, director of the Center for Gender and Sexuality Law at Columbia Law School. (Marion County Prosecutor Terry Curry, who brought the charges against Shuai, counters that the laws don’t explicitly exclude mothers.)

Women’s advocates see the case as the latest example of punishing expectant mothers for their behavior. Some cases involve women who drink or take drugs. For example, under a state “chemical endangerment” law in Alabama, at least 60 women have been arrested for doing drugs while pregnant. But not all women caught up in these laws have substance-abuse issues. In Iowa, a pregnant woman was charged with attempted feticide after she fell down some stairs. Initial police reports said she intentionally fell, which the woman denies. (The charges were dropped three weeks later.)

Now Shuai’s case is gaining national interest: More than 3,000 people have signed a petition asking Curry to drop the charges. National Advocates for Pregnant Women, Shuai’s co-counsel, uses a daily Twitter feed to chronicle how many days Shuai has been imprisoned. Eighty medical and public-health groups — including the American College of Obstetricians and Gynecologists — have filed amicus briefs in support of Shuai. Many contend that if a pregnant woman thinks that she will be thrown in jail for her behavior, she’ll be less likely to seek care from her doctors, or may even terminate her pregnancy. “You can think of thousands of examples where this could be applied,” says Linda Pence, one of Shuai’s attorneys. “When the laws are interpreted this way, you make every pregnant woman a target of a criminal investigation unless she’s perfect.”

Not so, says Curry. “We have no intention to build upon this to criminalize [pregnant women’s] behavior, and that’s not the law,” he says. “Had the defendant sought counseling, this could have been avoided. It is not our intent to discourage women from seeking appropriate care.”

If the case against Shuai prevails, couldn’t a woman be held criminally liable for a miscarriage or stillbirth? Curry insists that wouldn’t happen. “I’ve seen those suggestions: What’s next? If a mother smokes while pregnant? Are we criminalizing behavior?” Curry says. “Clearly not. What gets lost — what makes this case different — is that the defendant wrote a letter saying, It is my intention to kill myself and this unborn baby.”

For now, Shuai must wait for the courts to decide whether she’s a murderer — or a victim of depression who’s paying the price for a desperate, lonely act.

 

Read more: Bei Bei Shuai Pregnancy Suicide Case – Pregnant Women’s Rights – Marie Claire

 

A Message From The Creator

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Women’s News: What Liane Weintraub, CEO of Tasty Brand, Can Teach Everyone About Balance

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The Huffington Post  |  By 

What does it take to get to the top — without losing your center? Our “Making It Work” series profiles successful, dynamic women who are standouts in their fields, peeling back the “hows” of their work and their life, taking away lessons we can all apply to our own.

Liane Weintraub, 44, is the co-founder and CEO of Tasty Brand. Tasty, which saw more than $10 million in sales this year, sells its organic snack foods both domestically and internationally in stores as diverse as Whole Foods Markets, large supermarket chains, family-owned stores, and Costco. Weintraub’s interest in what we eat came from her days as a journalist who reported on the impurities and complexities of our food chain. She says she became committed to improving the food supply, and left broadcast journalism to do precisely that, teaming up with long-time friend Shannan Swanson, an heir to — of all things — the Swanson Frozen Food Co.

Weintraub lives in Malibu, Calif. with her husband Richard — a commercial real estate developer — and their two children.

Why do you do the work you do? 
I am passionate about food — healthy, safe food. I was raised in a very food-conscious home. I’ve travelled a lot and have great respect for different cuisines and, especially, the way in which crops and other foods are cultivated. As a journalist I covered a lot of agricultural stories — that was my first in-person experience with the vast differences between how organic produce is grown versus conventional. I can think of little else that matters more than the quality of the food, air and water our children take in.

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Business partners Shannan Swanson and Liane Weintraub share a commitment to food purity. 

My co-founder, Shannan Swanson — yes, the granddaughter of the founder of TV dinners! — and I are good friends. We had our kids about the same time and were both committed to starting a food line geared toward babies (and now older kids) that would be healthful. Motherhood is what gave us the impetus to start the business.

What work would you do if not this?
I came from a journalism background, believing that by telling stories I could effect change. At one point, I was reporting extensively on our potentially tainted food supply and I knew I wanted to be part of the solution. Basically, I’m telling the same story now and engaging people in that story. Now the story is a product. Our complicated agricultural business and the food system in the U.S. and the public’s struggle to do right by themselves and their families — that’s the story. It’s hard and confusing for people to know what is safe for them to eat; how basic is that?

This is what I was meant to do. If I wasn’t providing healthful food choices, I would be delivering the same message in another form.

Who do you admire and consider a role model? 
Barbara Walters. Her life and career really epitomize overcoming adversity by using intelligence, good instincts and incredible tenacity. Her success was never about “luck,” but rather about putting in the hours and persisting. We have so many consumers who look at Tasty Brand as an overnight sensation, but it’s been seven years of non-stop hard work, so I always question the notion of “good luck.”

Is there still a glass ceiling? Have you hit it? 
The conventional grocery business is a largely male-dominated business. The natural food world is more inclusive. We work between the two channels, and there is a very different culture in each. It’s not a glass ceiling per se, but absolutely I see a different treatment of women. We’ve gone into meetings where they’ve called us “the tasty girls.” I don’t take it as an insult. We are aware of what needs to change and just don’t get distracted by comments like that.

Do women have a responsibility to help other women at work?
Yes. We are a small company with a staff of eight, which until recently was all women. Our last three hires have been men though. The infusion of a few men helps us get different perspectives. The office is where we strategize, and there is a lot of creative thinking that goes on there. When it was all women, I think the environment got a little too loose. But yes, absolutely, women have a responsibility to help one another.

What were you doing when you were 25? Where did you think you were headed? 
When I was 25, I was in USC graduate school and married. I thought I was headed for a career in print journalism but got hired by a UPN affiliate and covered Ventura and Santa Barbara counties.

What advice do you have for your 25-year-old self? 
The same advice I’d give any 25 year old: Go ahead and make a plan for your life, but just don’t be so wed to it that you can’t see other opportunities. Most life paths aren’t proscribed at 25.

What advice would you give someone starting their own business?
Shannan and I really jumped in with two feet and let the passion be our guide. If I ever start another business (or if a would-be entrepreneur asked my advice), I would suggest that passion is only one ingredient — a necessary one, to be sure, but it’s equally important to pace oneself for the long haul. At the start of a venture, it’s hard to imagine what the sacrifices might look like years down the line, so it’s important to remember to restrain the passion a bit in order to protect the other aspects of life. And be patient. Success doesn’t happen overnight.

Speaking of success, how do you define it?
I reevaluate it almost daily. One day’s success is getting one of my kids out of a bind. Another day, supporting my husband is a triumph. Another day it’s a victory with the business. The ultimate definition of success is balancing all of those things.

According to that definition, are you successful? 
Yes, so far. The balance isn’t about giving equal time to everything. The proportion scales are widely out of balance at all times. It’s about the ability to focus and give 100 percent to what’s in front of me at any given moment and knowing what that moment’s priority ought to be. It’s more a ratio than a balance.

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Define the word happiness — and are you happy? 
Happiness is linked to balance. When I feel like I’m doing right by all the people in my life and myself, I have it. And yes, I would say I am happy!

Are those the same definitions of success and happiness you had when you started your business?
Please! We were utterly and totally unprepared when we started. I had no idea how big a toll the company would take on my personal life and time. We were so passionate about the mission behind the products and were so dedicated to what we were trying to do –we still are, but we have figured things out a lot better now.

What parts of your business are the most stressful and interfere with your ability to keep your life in balance?
The travel is the most stressful. We attend endless trade shows to sell our products — at least two trade shows a month and during certain times of the year, the shows are clustered and more frequent. We sell our products better than anyone, so it’s important that we do this part of the business ourselves. We do all the manual labor of schlepping the displays, setting things up, breaking them down — ourselves. It’s exhausting — like when I spend a day traveling on three Southwest flights to get home, waiting around airports, rushing to meet planes.

But my partner, Shannan, has the same deal with kids at home. So we know what the other one is experiencing and can support one another. My husband Richard has also really stepped up. He is a full-time dad. We have help in the form of babysitters but Richard has definitely risen to the occasion and shoulders much of the load.

Has the “big meeting” ever collided with the school play, or some version thereof? What did you do? 
If the meeting is THAT important, I go to it. The beauty of having a business partner in the same situation — another mom — is that we understand each other’s struggles. We are there are each other.

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Liane Weintraub with her husband Richard and their two children. 

Do you keep your phone next to your bed?
I do, but it’s off when I sleep. Yes, I check it in the morning before I get out of bed and yes, before I brush my teeth!

I think technology is a beautiful thing. It allows me a lot of personal freedom. I can work from anywhere, including my home. When I travel, I can stay on top of things in the office. It also allows me to have just a small number of people in my office but a large number of people who touch my brand. But we have to set limits on how technology oversteps into our personal lives and stops being good for us. The grocery business, by the way, is antiquated in a lot of ways. A lot of our orders still come in via fax.

Do you get enough sleep? Exercise?
No, I don’t. I get six hours of sleep a night but would love eight. And no, I don’t get enough exercise but I can’t blame the job for that!

Does your mother understand why you work the way you do? 
My mother passed away when I was just 16. She had a career until she had children. She was an art dealer, although she would hate that description. She hated the idea of mixing art with commerce, but she ran an art gallery. The fact that she didn’t have a career after my brother and I were born is what propelled me to have one. I never knew what my Mom did all day. My kids know exactly what I’m doing and why it’s important to me.

Do you have a work persona and a non-work persona? 
I’ve tried hard to cultivate one persona. It’s easy to have a split personality. I’ve tried to be the authentic me across all parts of my life. When I worked in TV news, I had to look presentable — you know, dress professionally for the camera. That felt unauthentic to me.

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Liane Weintraub in her office. 

What would you title your autobiography? 
“My Unexpected Story.” I would never have planned for the life I lead. I lost both my parents when I was very young. I was 16 when my Mom died and 21 when my father died. Both had cancer. I have a brother who I’m very close to. But I think that losing my parents so young propelled me to start a grownup life early. I was 23 when I married Richard. We met on a blind date and fell in love.

Do you ever think of quitting?
I would never quit. At some point, maybe we will sell the business but I would want to stay involved. I feel like my brand is my third child.

So, we have to ask: Your partner in an organic foods business is a Swanson — isn’t that a little ironic?
Swanson Frozen Foods was started by Shannan’s grandfather and his brother. The company was sold when her father was 14; she wasn’t even alive when her family owned the company. Swanson’s TV dinners were made in a different era and based on convenience and speed. We are all about health and making the right choices. The message is totally different.

But yes, the Swanson connection is a good conversation starter. When we check in for a flight and she says her name, invariably the airline clerk says “as in the TV dinners?” We just smile.

Read More:  http://www.huffingtonpost.com/2013/09/27/liane-weintraub-tasty-brand-making-it-work_n_3634554.html?utm_hp_ref=women&ir=Women?utm_hp_ref=women&ir=Women

A Message From The Creator

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Women’s Heath: NYC Shows the Way on Pregnant Workers’ Rights

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Dina Bakst

Co-Founder & Co-President, A Better Balance: The Work and Family Legal Center

New York City has just given an important boost to the rights of pregnant workers with a new law that will ensure that women across the five boroughs do not have to fear losing their jobs because they need simple modifications to their routine to safeguard their own and their babies’ health.

The NYC Pregnant Workers Fairness Act means, for example, that the Manhattan retail worker who recently passed out and had to be rushed to the emergency room because her boss wouldn’t let her drink water on the job will, in the future, have the law on her side and the ability to push back against unreasonable demands.

It means that pregnant women can now request a stool to sit on while working at the register, ask to be reassigned away from heavy lifting, or take some time to safely recover from childbirth without risking their job for doing so.

New York City Councilmember James Vacca is to be applauded for introducing the legislation, as is Speaker Christine Quinn, who made it part of her women’s issues platform. But there is still much work to do. A similar provision to protect the rights of pregnant workers is included in Governor Andrew Cuomo’s Women’s Equality Act but has stalled in the state legislature in Albany and risks expiring altogether at the end of the year if no further action is taken.

Getting traction in the U.S. Congress is an even greater challenge, although a similar bill, the federal Pregnant Workers Fairness Act (PWFA), was introduced in the House last year by Representative Jerrold Nadler and Representative Carolyn Maloney of New York. Senator Bob Casey and Senator Jeanne Shaheen introduced a Senate version last year and both versions were re-introduced earlier this year. In July, Congresswoman Nancy Pelosi included it in her economic agenda for women and families.

My organization, A Better Balance, has been fighting for such legislation as a matter of basic fairness. At a time when unemployment is still sky-high and many families depend on the earning power of both parents, economic security is paramount. As we documented in areport we recently co-wrote with the National Women’s Law Center, when women experience pregnancy discrimination at work, the financial consequences can be felt for years to come because of both lost income and lost benefits.

Protecting pregnant workers makes sense for business-owners too. Employers need consistency and clarity in the labor laws so they are not at risk from costly litigation. They also benefit from keeping valued workers. The costs associated with the workplace adjustments in this legislation are modest to nonexistent.

A Better Balance will not rest until all women across New York, not just in the city, receive the same protections.

New York currently ranks in the bottom ten states for women’s poverty ratings; one way to improve that dismal showing in a hurry is to avoid needless discrimination in the workplace at the very moment they are starting or expanding their families.

In short, we need women to stay healthy while earning a paycheck. New York shouldn’t lag behind the rest of the country on this. As yesterday’s city council vote showed, with enough political will we can in fact point the way for everyone else.

Read More:  http://www.huffingtonpost.com/dina-bakst/nyc-shows-the-way-on-pregnant-workers-rights_b_3985597.html?utm_hp_ref=womens-health

A Message From The Creator

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